Nanyang Assistant Professor
Division of Psychology,
School of Social Sciences,
College of Humanities, Arts, & Social Sciences
Office: 6592 1570


Biographical Profile
Bobby Cheon is currently a Nanyang Assistant Professor in the Division of Psychology at Nanyang Technological University (NTU) and a Principal Investigator at the Singapore Institute of Clinical Sciences (A*STAR). He was a former pre-doctoral fellow of the Institute of Education Sciences (research/evaluation arm of the U.S. Department of Education) at Northwestern University, where he received his PhD in psychology.

Research Interests

My research activities are dedicated to two overarching themes. The first seeks to investigate how environmental factors, such as threats and uncertainties, influence the manner in which people conceptualize and navigate relationships with others. Towards this objective, my research examines how diverse types of perceived threats and insecurities shape intragroup processes (e.g., cooperation, cohesion, affiliation) and intergroup processes (e.g., competition, discrimination, prejudice). The second research theme explores the psycho-social modulation of human appetite, food preferences, and eating behaviors with the aim of identifying how social-contextual factors may ultimately predict human health by shaping food-relevant cognitions and behaviors.

Research Interest in the Neuroscience of Learning and Education
  • Effect of subjective social status and social comparison on motivation and self-regulation.
  • Social and cultural influences on achievement-related beliefs and attitudes.
  • Relationship between lifestyle factors (eating and exercise habits) and cognition.